Use A Tripod There are times when the shake effect works nicely. If that is what you are going for more power to you. Otherwise, use a tripod. Don’t distract from your amazing message by shaking so much that the focus is on the lack of production rather than on what your video is trying…
Keep it short Keep your marketing message short and get to the point quickly. When producing a marketing video, keep in mind that we have short attention spans. Viewers are bombarded with hundreds and even thousands of content options daily. If you are good enough to get the attention be sure to maximize the opportunity by…
DIY Video Production When it comes to Video Production you can go over the top with glitz and glamour which typically results in big expenses or you can do it yourself and save yourself a chunk of money. The downside to doing it yourself is coming across as unprofessional or not caring enough about your…
Mike Rowe of Dirty Jobs once said that he couldn’t understand how people he featured on his show could be passionate about their dirty jobs. What he found was that what they did was bring their passion into their work, as dirty as the work may be. As entrepreneurs we are fortunate to be doing…
watch the full series here – We understand that selecting the right team to produce your animated explainer video is key to a successful video campaign. We have put together a short series of videos with key questions to ask potential production companies. You can see the first video in this post but you can watch the…
Life as a parent can be tough but life as a kid of a busy parent is tougher. This is one of our favorite animated videos we’ve made here at Vid Machine because of the subject matter. It’s not overly fancy or showy, actually the animation style is simple but the message is strong. It…
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